L17)20 Official Journal of the European Communities 19.1.2002 COMMISSION REGULATION (EC) No 94/2002 of 18 January 2002 laying down detailed rules for applying Council Regulation (EC) No 2826/2000 on information and promotion actions for agricultural products on the internal market THE COMMISSION OF THE EUROPEAN COMMUNITIES, Having regard to the Treaty establishing the European Community, Having regard to Council Regulation (EC) No 2826/2000 of 19 December 2000 on information and promotion actions for agricultural products on the internal market, (') and in partic- ular Articles 12 and 16 thereof, Whereas: 1) Detailed rules should be laid down for applying the measures to provide information about, and to promote, agricultural products and, secondarily, foodstuffs on the internal market. In the interests of sound management, the frequency with which lists of themes and products eligible under these measures are to be drawn up should be specified. In order to prevent any risk of distortion of competition, guidelines should be drawn up on the way the specific origin of products covered by promotion and informa- tion campaigns is to be referred to. The procedure for presenting programmes and selecting implementing bodies should be determined with a view to ensuring the broadest possible competition and free movement of services. Criteria governing the selection of programmes by the Member States and their scrutiny by the Commission should be established with a view to ensuring that the Community rules are complied with and that the meas- ures to be implemented are effective, in particular in the light of Council Directive 92/50/EEC of 18 June 1992 relating to the coordination of procedures for the award of public service contracts (}), as last amended by Commission Directive 2001/78/EC (®). In the context of its collaboration with the Member States, once the Commission has scrutinised the programmes it is to notify the Management Committee of the programmes approved and their budgets. 328, 21.12.2000, p. 2. oj L 0] L 209, 24.7.1992, p. 1. oj L 285, 29.10.2001, p. 1. ) (10) (11) (12) (13) (14) General guidelines on campaigns should be laid down for the purpose of managing the programmes to be implemented. Campaigns should have an informative aspect in accordance with Article 3 of Regulation (EC) No 2826/2000. Initially, these guidelines have been drawn up for a limited number of key sectors, without prejudice to the inclusion of other sectors or themes at a later date. Guidelines have still to be drawn up for live plants and floricultural products. With a view to ensuring that the Community measures are effective, preferential criteria should be laid down for selecting programmes so as to optimise their impact. In the case of programmes involving more than one Member State, provision should be made for measures to ensure that the Member States concerned cooperate in submitting and scrutinising programmes. The consequences, which may involve, where appro- priate, a reduction of Community financing, should be spelled out in cases where an organisation is rejected for lack of part-financing by a Member State and Article 9(3) of Regulation (EC) No 2826/2000 does not apply. The checks to be carried out by the Member States on programmes managed directly by them should be deter- mined. Detailed rules on the Community's financial contribu- tion should be laid down in the interests of sound financial management. It should be specified in partic- ular that, in the case of multiannual programmes, the Community's total financial contribution may not exceed 50 % of the total cost. The various arrangements ensuring that commitments entered into are fulfilled should be laid down in contracts to be concluded between the parties concerned and the competent national authorities within a reason- able time limit, using standard forms of contract supplied by the Commission. With a view to the proper performance of such contracts, contractors should lodge a security equal to 15 % of the Community contribution in favour of the competent authority. To the same end, a security should be lodged where an advance payment is applied for.